We're going to strip away the interface, wrap it all in a little box and allow other applications to use Houdini as a plugin. Side Effects has this fantastic V-effects program called Houdini and it's and it's full version costs like $7,000, but worth every single penny and they said okay, let's do something. Let's begin with the following question, What is a Houdini Engine? And in order to explain that, we have to take a step back and imagine in today's market it's very aggressive competitive products, employee poaching and all sorts of aggressive movements from competing companies and a couple of companies in the market, aside from Side effects and MAXON, decided that there could be another way.
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